Infographic – the online retail wheel of fortune
With ever-increasing competition online and the demand to deliver a multi-channel shopping experience, online retailers have a never ending list of actions they need to take in implementing a...
View ArticleDigital marketing benchmarking report for premium home and garden retailers
Over the course of 2010, Leapfrogg is conducting a series of surveys investigating premium retailers’ use of, and attitudes, towards digital marketing. We are looking at a number of very specific niche...
View ArticleDigital marketing benchmarking report for premium food and drink retailers
Last year, we conducted a survey of premium home and garden retailers, seeking to understand their use of, and attitudes towards digital marketing. This year, we have looked at the food and drink...
View Article10 tips for planning your New Year sales customer journey
In the build up to Christmas many retailers will be focusing on getting as many sales as possible and providing the best possible experience for their customers before the big day. Once Christmas is...
View ArticleThe Weekly Shop (24th – 28th March)
Hello and welcome to The Weekly Shop. In this edition, we look at how you can create engaging packaging experiences, online videos, Pinterest tools, e-mail segmentation case studies and how mobile is...
View ArticleThe Insight Edit – Engaging elements of email for premium consumers
Here at Leapfrogg, we run a panel consisting of more than 700 premium retail consumers. We engage with them on a regular basis to help us understand their customer needs and expectations from the...
View ArticleFive mistakes retailers are making in their digital marketing
Working within the premium retail sector means we spend our days making sure our clients are making the most of all the opportunities available to them online. As a result we also see the mistakes and...
View ArticleFive digital marketing must-haves for retailers
As consumer expectations continue to rise, there are a wealth of digital marketing tactics that were once a “nice to have” which have fast become “must-haves” in order to win and retain customers. In...
View ArticleThe Insight Edit – Email habits of the modern consumer
Here at Leapfrogg, we have a panel of over 1000 retail consumers that we engage with on a regular basis to help us understand customer needs and expectations from the brands and retailers they buy...
View ArticleThe Insight Edit: Email habits of the modern consumer part 2
Here at Leapfrogg, we have a panel of over 1000 retail consumers that we engage with on a regular basis to help us understand customer needs and expectations from the brands and retailers they buy...
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